Privacy Policy

Welcome to Dive Master Shop (“we”, “us”, or “our”). At divinggearstore.com, we’re committed to protecting your privacy as passionately as we’re committed to equipping your water adventures. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or purchase our premium water sports equipment.

1. Information We Collect

To provide you with seamless service from checkout to delivery of your SUPs, wetsuits, or diving gear, we collect:

• Personal Information: Name, email address, shipping address, phone number, and payment details when you order our Bamboo Series Longboards or Children’s Wetsuits.
• Transaction Data: Purchase history, products viewed (like 10’10” SUPs or Diving Fins), and payment method preferences.
• Technical Data: IP address, browser type, device information, and cookies data to improve your browsing experience.
• Communication Data: Records of your inquiries about Adults Diving Sets or Baby & Toddler Wetsuits via email or contact forms.

2. How We Use Your Information

Your data helps us deliver the exceptional service water sports enthusiasts deserve:

• Process orders for Bodyboards or Classic Skateboards and arrange worldwide shipping (excluding parts of Asia and certain remote regions).
• Provide customer support for questions about our Dive equipment or Bodyboard Accessories.
• Improve our product range and website functionality based on popular searches for items like Wetsuits or Diving Masks.
• Send service-related communications about your order of Accessories or Diving Separates.
• With consent, send promotional offers about new SUPs or seasonal wetsuit collections.
• Prevent fraud and enhance security of transactions for high-value items like professional diving sets.

3. Data Sharing and Disclosure

We treat your data with the same care we’d want for our own diving adventures:

• Service Providers: Trusted partners who assist with payment processing (Visa, MasterCard, PayPal, JCB), shipping, and IT services.
• Legal Requirements: When required by law or to protect our rights, such as preventing fraudulent purchases of premium SUPs.
• Business Transfers: In case of merger or acquisition, customer information may be transferred but remains protected.
• Aggregated Data: Non-identifiable data may be shared to analyze trends in water sports equipment popularity.

We never sell your personal information to third-party marketers.

4. Data Storage and Security

Your security is our priority, just like the quality of our Carry Bags and Bodyboard Bags:

• All transactions are protected by 256-bit SSL encryption – the same standard used for online banking.
• Payment information is processed securely and we never store complete card details after transaction completion.
• Data is stored on secure servers with limited access, located within the UK and EU.
• We retain personal data only as long as necessary to provide services or as required by law.

5. Your Rights

You have control over your personal data, just like you control your paddleboard:

• Access: Request a copy of personal data we hold about your purchases of Skateboards or Wetsuits.
• Correction: Update inaccurate shipping details for your next order of Diving Flippers.
• Deletion: Request removal of personal data, subject to legal requirements.
• Opt-out: Unsubscribe from marketing emails about new Bamboo Series products.
• Restriction: Limit how we use your data in certain circumstances.
• Portability: Request transfer of your data to another service.

To exercise these rights, contact us at [email protected].

6. Cookies and Tracking Technologies

We use cookies to enhance your shopping experience for Bodyboard & Bag Packs and other gear:

• Essential Cookies: Necessary for processing orders of 10’6″ SUPs or Adult Diving Sets.
• Performance Cookies: Help us improve website functionality based on how customers browse our wetsuit collections.
• Marketing Cookies: With consent, these help show relevant ads for products like our Classic Skateboards.

You can manage cookie preferences through your browser settings. Disabling cookies may affect certain features.

7. International Data Transfers

As we ship globally (excluding parts of Asia and certain remote regions), your data may be transferred outside the UK/EU. We ensure such transfers comply with data protection laws through standard contractual clauses or other approved mechanisms.

8. Children’s Privacy

While we sell Baby & Toddler Wetsuits, our website is not directed at children under 16. We don’t knowingly collect personal information from children without parental consent.

9. Changes to This Policy

We may update this policy as we expand our product range or services. Significant changes will be notified through our website or email for customers who’ve purchased items like our Bamboo Series Longboards.

We don’t just protect your payments – we safeguard your privacy as you prepare for your next water adventure.